Use Cases

Use Cases

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Enhance competitive position or rethink strategy

  • Intelligence on competitor’s messaging, channel strategy, industry focus, and other GTM initiatives.
  • Pricing and licensing of competitor.
  • Weaknesses in competitor’s product or support.

Target Audience : Marketing teams

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Spot sales opportunities

  • Latest sales opportunities from the market derived using Bolden’s proprietary search tools.

Target Audience : Sales teams

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Track industry trends and regulatory changes

  • Insights on industry trends, regulatory changes.

Target Audience : Strategy, CXO

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Accelerate product innovation

  • Concise insights on competitor product launches, innovation and roadmap.

Target Audience : Product and strategy teams, CXO

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Evaluate opportunity

  • Data and information research, analysis, interviews.

Target Audience : Strategy, CXO

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Expansion internationally

  • Market assessment, market testing, legal.

Target Audience : Strategy, CXO

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Generate leads

  • List of potential customers with verified contact details.

Target Audience : Sales teams

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Raise funds

  • Business plans, investor presentations, investor contacts.

Target Audience : CXO at start-ups

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Acquire or invest

  • Company profiles including product, go-to-market, strengths, weaknesses and performance.

Target Audience : Investment banks VC firms

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Select a vendor or solution

  • Parameters, scorecards and reference checks.

Target Audience : Operations

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